Starmer’s Shallow Victory: Why a Record Majority Produced Britain’s Most Unpopular Government
In July 2024, Labour won a majority in government not seen since Tony Blair in the early 2000s. The election of Keir Starmer’s Labour Government represented a stark contrast to the American reelection of Donald Trump only months later and to the rise of populist figures across Europe. Starmer came to power as the ultimate political technocrat — disciplined, pragmatic, and with continued determination to prove that centrist competence could redeem Britain’s centre-left. Yet, the very pragmatism that won him the 2024 election has since left his government adrift. Starmer’s managerial centrism leaves his government uninspired and unable to survive the populist political era.
Road to Victory
Prior to Labour’s 2024 electoral victory, former Labour leader Jeremy Corbyn, who sits far to the left of Starmer, kept Labour far left of center on a number of issues during his time as leader from 2015 to 2020. After Labour’s defeat in 2019 and particularly after Starmer’s election as party leader in April 2020, his team, with the help of the think-tank Labour Together, identified the need to win over culturally conservative voters in small towns and in particular in the North Midlands — termed the Red Wall. They suffered most heavily in the North/Midlands in 2019 and made a plan focused on projecting patriotism, fiscal responsibility, and increased toughness on crime and immigration while contrasting Tory failures with Starmer’s competence [1].
Electoral Success
This approach to bring his party to the political center was highly successful. In 2024, Starmer used largely centrist policy proposals to capitalize on splitting the vote between Reform and Labour to win 62 percent of seats with only 34 percent of the vote [2]. The Conservatives suffered their worst defeat in the history of their party [3]. Starmer brought the Labour Party back from their defeat in 2019 — which was their greatest defeat since 1935 — to the largest Labour landslide since Blair’s 1997 win. Moreover, they did this by winning only 33.7 percent of the vote, compared to the 32.1 percent of the vote they garnered in their 2019 defeat. The 1.6 point difference amounted to a difference of more than double their seats — 202 in 2019 to 411 in 2024 [4]. This demonstrates the success of Starmer’s calculated presentation of the Labour Party’s platform, which also benefited the rise of the populist party Reform UK, led by Nigel Farage. The Conservatives and Reform UK won 6.8 million and 4 million votes respectively, compared to Labour’s 9.7 million. Yet, Reform UK won only four seats in the 2024 general election [5]. So, while Starmer’s election victory was a major turnaround for the Labour Party, it did not represent a widespread endorsement of Labour by the British electorate. This inherently left Starmer’s government facing weaker public sentiment and lower initial favorability ratings than his parliamentary majority would suggest [6]. Starmer’s approval rating fluctuated widely according to most sources before and after his election, most of which put him around 40 percent. This number quickly plummeted in the week after the election.
While the U.S. and many countries across Europe were led by their countries’ liberal parties for most of the 2010s, the fact that Tories held power for 14 years before Starmer’s election saved the Labour party from some of the blame that came from years of consistent disappointment and rising anger that led to the rise of right-wing governments across the West. As a collective, however, voters tend to have short-term memories that create cycles of consensus and polarisation [7]. Starmer’s landslide thus reflects not a durable ideological shift but a temporary consensus phase likely to decay as collective memory of Conservative rule fades. This consensus is arguably the British electorate’s focus on competence and the appeal of a technocrat. After only a few months in office, Starmer’s approval has been continuously falling. Approval dropped from 37.5 percent in July 2024 to 23.3 percent in June 2025 — the largest drop for a new government in poll history, even worse than the Conservative drop under John Major in 1992 — and sits at just 18 percent as of November 2025. However, it’s not the Conservatives who are polling ahead of Labour. It’s Reform UK polling at 31 percent [8, 9].
Public Discontent & The Trap of a Technocrat
This fall from public favor can be explained by a wide number of factors. First and foremost, Labour’s — and by extension Starmer’s — lower initial favorability ratings play a large role. The immediate aftermath of the election served as a “honeymoon period” for Labour [10]. Honeymoon periods rarely, if ever, last forever. The problems faced by the British government — similar to those faced by other countries across the West — do not have clear-cut solutions. Thus, Starmer did not have the ability to come into office and immediately satisfy the malcontented public with results. But, more than anything, he has fallen into the trap of a technocrat, alienating both the left and the right. Broadly, in bringing his party to the center, Starmer forced certain constraints on his party and on his actions as prime minister. While Starmer has been able to achieve some key campaign promises, in general, they have struggled to deliver.
We need to define the term technocrat to define the aforementioned “technocrat’s trap.” A technocrat or a technocratic government refers to a government led by unelected policymakers who are often removed from partisan politics [11]. Starmer, as leader of the Labour Party, is certainly partisan. This is different from how contemporary media often defines technocrat, which is generally used synonymously with terms like managerial centrism. Starmer fits this description well [12]. Then, the technocrat’s trap refers to inherent issues of governing an active democracy as a managerial centrist. As populism has risen across western countries, the technocratic depoliticisation in neoliberal democracies that has existed for decades has eroded. Furthermore, this expertise-based government that was somewhat insulated from politics provokes heavy backlash [13]. Although Starmer is not a technocrat in the academic sense, he governs according to the technocratic logic of managerial centrism and has faced immense backlash in the last year. For months, many have argued that the simplest solution is to shift further left — to pick a side — by doubling down on taxing the wealthy, strengthening the U.K.’s relationship with the E.U., and overall portraying Labour as having a strong, cohesive progressive vision for the future. Yet, Starmer is careful to not alienate the Red Wall voters he gained [14]. As a result, voters and backbenchers see him as both uninspired and lacking a plan [15].
In terms of specific issues of concern for voters, Starmer first took a serious hit in the polls after scrapping the winter fuel payments in 2024. The majority of the backlash since has concerned the economy. It has proven impossible for Chancellor of the Exchequer Rachel Reeves to keep campaign promises to not raise taxes while also delivering on long standing Labour policies and promises to support social welfare. In late November 2025, Reeves announced the budget for the upcoming year, which included announcements on wide-ranging topics. She raised taxes, largely by freezing income tax thresholds for three additional years and increasing property and council tax. Reeves also announced the abolition of the two child benefit cap, a small mansion tax, and a slight increase in borrowing next year followed by years of decline [16]. This budget is entirely consistent with Starmer’s managerial-centrist governing style: a cautious, technocratic balancing act that raises revenue without articulating a broader ideological project. Furthermore, the budget was viewed as fundamentally unfair, with 48 percent calling it unfair and only 21% calling it fair — the second-worst fairness rating YouGov has recorded to Liz Truss’s 2022 Mini Budget [17].
Time and time again, Starmer’s government polls worse and worse as they try to thread the needle of a government that is fiscally responsible and satisfactory to both the right and left. At every turn, polling shows they have provoked exactly the backlash that comes with being a managerial centrist in a contemporary democracy. Starmer — viewed as boring before his election — is left seeming uninspiring and at odds with the public. This is the primary issue he faces but far from the only one.
International Conflicts: The Effect of Wars and Geopolitics on Starmer
Geopolitical events outside of Starmer’s control have hampered his public appearance. The election of Trump and Starmer’s careful maneuvering to placate Trump leave him with few options and looking weak even if he is able to make effective deals for Britain. In particular, there was a great deal of backlash over inviting Trump to an unprecedented second state visit [18]. While the war in Ukraine has generally united the British Parliament against Putin, the war in Gaza has alienated those on either side of the conflict. While Starmer, a former human rights lawyer, certainly had his own strong opinions on the conflict, he consistently portrayed himself as unable or unwilling to act in defense of the Palestinian people. However, while voicing consistent support to destory Hamas, he did not position his government to be particularly pro-Israel either. Even within Labour’s own coalition the damage is visible, with Labour voters split almost evenly on the government’s response, reflecting the way Gaza has fractured the party’s base [19]. This is another example of the technocrat’s trap. Starmer, playing the pragmatic, centrist leader, could not explicitly push hard on his international partners in public one way or the other.
Potential for a Leadership Challenge & Future Directions
Since becoming Leader of the Opposition in 2020, Starmer proved to be an adept political operator. As the public-facing architect of the party’s success, Starmer is unlikely to be easy to force out. Furthermore, the last time Labour changed leaders while in power was in 2007, which did not involve a public power struggle [20]. Starmer has vowed to fight any leadership challenge [21]. After the budget was released, Starmer appears to have saved himself from any leadership challenges until May, but many Labour Member of Parliaments (MPs) say the budget does not change the long term issues facing their party [22]. His managerial centrist approach to the budget may have guaranteed his government a few months, but it does not solve the larger problems Labour faces — namely the widespread malcontent with Labour and the rise of Reform.
Starmer and the Labour Party — unless he faces a leadership challenge before then, which is certainly possible — have until 2029 to call another general election. It remains to be seen whether they can change public sentiment in time or deftly maneuver another political victory by other means. In an early November poll, if an election were called, Mr. Farage would be the next Prime Minister, and Labour would finish behind the Greens and the Conservatives [23]. Whether he is able to turn the tide of public opinion depends heavily on his ability to communicate a clear message to the public, break free of the constraints of his managerial centrism, and regain the support of his MPs. All of these things, in light of the events since July 2024, seem highly unlikely.
Sources
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[2] House of Commons Library. “General Election 2024: Results and Analysis.” UK Parliament House of Commons Library. July 17th, 2024. https://commonslibrary.parliament.uk/research-briefings/cbp-10009.
[3] BBC Newsround. “Labour Wins General Election, Keir Starmer Is UK Prime Minister.” BBC Newsround. July 5th, 2024. https://www.bbc.co.uk/newsround/articles/cxx2.
[4] Goes, “The Labour Party under Keir Starmer.”
[5] Andrew Macaskill and Paul Sandle. “UK Labour Landslide Comes at Expense of Smaller Party Representation.” Reuters. July 5th, 2024.
https://www.reuters.com/world/uk/smaller-parties-win-40-vote-few-seats-uk-election-2024-07-05.
[6] Ipsos. “Evidence of Starmer Honeymoon as Labour Voters Give Their Expectations.” Ipsos UK Insights Hub. July 12th, 2024. https://www.ipsos.com/en-uk/evidence-of-starmer-honeymoon-as-labour-voters-give-their-expectations.
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[8] The Guardian. “How Keir Starmer’s Polling Became One of the Worst in the West – in Charts.” The Guardian. September 9th, 2025. https://www.theguardian.com/politics/2025/sep/09/how-keir-starmers-polling-became-one-of-the-worst-in-the-west-in-charts.
[9] POLITICO Europe. “United Kingdom — Poll of Polls.” POLITICO Europe. 2025.
https://www.politico.eu/europe-poll-of-polls/united-kingdom/.
[10] Ipsos. “Evidence of Starmer Honeymoon as Labour Voters Give Their Expectations.”
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[14] Landler, Mark. “A Year After ‘Loveless Landslide,’ U.K. Leader Is Even Less Popular.” The New York Times. June 30th, 2025.
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[16] Davies, Rob and Rowena Mason. “Budget 2025: Key Points at a Glance.” The Guardian. November 26th, 2025.
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[19] Skinner, Gideon. “Ipsos Poll on British Attitudes Towards the Conflict in Israel and Gaza.” Ipsos UK. September 10th, 2025. https://www.ipsos.com/en-uk/ipsos-poll-british-attitudes-towards-conflict-israel-and-gaza.
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[21] Mason, Chris, and Henry Zeffman. “Starmer Will Fight Attempts to Replace Him, Allies Say.” BBC News. November 12th, 2025. https://www.bbc.com/news/articles/c5y0z2q2g2ro.
[22] Elgot, Jessica, and Pippa Crerar. “Budget Has Preserved Starmer’s Job until at Least May Elections, Say Labour MPs.” The Guardian. November 28th, 2025. https://www.theguardian.com/politics/2025/nov/28/keir-starmer-leadership-safe-may-elections-labour-mps.
[23] Wright, Gwyn. “Labour Fourth in New Poll and Set for Worst Election in a Century.” The Telegraph. November 7th, 2025. https://www.telegraph.co.uk/politics/2025/11/07/starmer-trails-reform-uk-greens-poll/.
Image: House of Commons. \"Prime Minister\'s Questions, 24 July 2024.\" Wikimedia Commons. July 24th, 2024. https://commons.wikimedia.org/wiki/File:Prime_Minister%27s_Questions,_24_July_2024_21.jpg.
